Privacy Policy

Welcome to LifestyleEveryday ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our gaming services. We are committed to protecting your privacy and ensuring transparency about our data practices.

2.1 Information You Provide

• Contact information when you reach out to us (name, email address)
• Feedback and communications you send to us
• Any information you voluntarily provide through contact forms

2.2 Automatically Collected Information

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Data: Pages visited, time spent on site, click patterns, referral sources
• Game Analytics: Game performance data, session duration, user interactions
• Location Data: General geographic location based on IP address
• Advertising Data: Ad interaction data, impression data, conversion tracking

2.3 Third-Party Data Collection

Our advertising partners and analytics providers may collect additional information as described in their respective privacy policies.

We use third-party advertising services to serve ads and support our free gaming platform. These services may collect and use information about your visits to our site and other websites.

3.1 Advertising Partners

• Google AdSense: Contextual and display advertising
• Google Ad Manager: Ad serving and management
• Google AdMob: Mobile advertising solutions
• DoubleClick: Ad serving and campaign management

3.2 Types of Ads We Display

• Banner advertisements
• Interstitial ads (full-screen ads between content)
• Rewarded video ads
• Anchor/overlay ads
• Native advertising content

4.1 How Google Ads Work

We use Google AdSense to display advertisements. Google uses cookies and other tracking technologies to:

• Serve ads based on your interests and previous visits to our site
• Measure ad performance and engagement
• Prevent fraudulent clicking and improve ad quality
• Provide personalized advertising experiences

4.2 Google's Data Collection

Google may collect and process the following information:

• Cookie data and advertising identifiers
• IP addresses and device information
• Ad interaction data (clicks, views, conversions)
• Website usage patterns and interests

4.3 Opting Out of Personalized Ads

You can control personalized advertising by:

• Visiting Google Ads Settings
• Using the Network Advertising Initiative opt-out tool
• Adjusting your browser's cookie settings
• Using browser extensions that block tracking

5.1 Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as:

• Pages viewed and time spent on each page
• Traffic sources and referral information
• User demographics and interests (when available)
• Device and browser information
• Geographic location (country/city level)

5.2 Microsoft Clarity

We may use Microsoft Clarity to analyze user behavior through:

• Session recordings (anonymized)
• Heatmaps showing user interaction patterns
• Performance analytics and user experience metrics

5.3 Opting Out of Analytics

You can opt out of analytics tracking by:

• Installing the Google Analytics Opt-out Browser Add-on
• Disabling cookies in your browser settings
• Using privacy-focused browsers or extensions

6.1 Types of Cookies We Use

6.2 Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may limit website functionality.

6.3 Other Tracking Technologies

• Web Beacons: Small images that track email opens and website usage
• Local Storage: Browser storage for preferences and settings
• Fingerprinting: Device identification based on browser and system characteristics

7.1 Age Restrictions

• Users must be 13 years or older to use our services
• We do not knowingly collect personal information from children under 13
• We do not target advertising to children under 13
• We implement age-verification measures where required

7.2 Parental Rights

If we become aware that a child under 13 has provided personal information, we will:

• Delete the information immediately
• Terminate any associated account
• Notify parents if contact information is available
• Implement additional safeguards to prevent future collection

7.3 Reporting Underage Users

If you believe a child under 13 has provided information to us, please contact us immediately at [email protected].

8.1 Enhanced Protection for EEA Children

For users in the European Economic Area (EEA), we provide additional protections for children under 16:

• No behavioral advertising targeting children under 16
• Simplified privacy notices for younger users
• Enhanced parental consent mechanisms
• Regular review of child safety measures

8.2 Parental Consent Requirements

For EEA users under 16, we require verifiable parental consent for:

• Collection of personal data
• Account creation and profile setup
• Email communications
• Participation in community features

8.3 Age-Appropriate Design

We implement design principles that prioritize child safety:

• Privacy settings default to high protection
• Clear and understandable privacy information
• Minimal data collection practices
• Regular safety assessments and updates

9.1 Primary Uses

• Service Provision: Deliver and maintain our gaming platform
• Communication: Respond to inquiries and provide support
• Improvement: Analyze usage to enhance user experience
• Security: Protect against fraud and abuse
• Legal Compliance: Meet legal and regulatory requirements

9.2 Advertising Uses

• Display relevant advertisements based on interests
• Measure advertising effectiveness and ROI
• Prevent click fraud and invalid traffic
• Optimize ad placement and targeting

9.3 Analytics Uses

• Understand user behavior and preferences
• Improve website performance and loading times
• Identify popular content and features
• Plan future developments and updates

10.1 Third-Party Service Providers

We share information with trusted partners who help us operate our services:

• Google (AdSense, Analytics, Ad Manager): Advertising and analytics services
• Microsoft (Clarity): User experience analytics
• Hosting Providers: Website infrastructure and content delivery
• Security Services: Protection against threats and abuse

10.2 Legal Disclosures

We may disclose information when required by law or to:

• Comply with legal processes and government requests
• Protect our rights, property, or safety
• Prevent fraud or illegal activities
• Enforce our terms of service

10.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, user information may be transferred as part of the transaction.

11.1 General Rights

Regardless of your location, you have the right to:

• Access: Request information about data we have collected
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal data
• Objection: Object to certain processing activities
• Portability: Request transfer of your data

11.2 Exercising Your Rights

To exercise these rights, contact us at [email protected] with:

• Clear identification of yourself
• Specific details of your request
• Verification information if required

11.3 Response Timeframes

We will respond to privacy requests within:

• General requests: 30 days
• GDPR requests: 30 days (may extend to 60 days for complex requests)
• CCPA requests: 45 days (may extend to 90 days for complex requests)

12.1 Legal Basis for Processing

We process your data based on:

• Legitimate Interest: To provide and improve our services
• Consent: For advertising and analytics (where required)
• Contract: To fulfill our service obligations
• Legal Obligation: To comply with applicable laws

12.2 Enhanced GDPR Rights

• Right to be Forgotten: Request complete erasure of your data
• Right to Restriction: Limit how we process your data
• Right to Object: Object to processing for direct marketing
• Right to Withdraw Consent: Withdraw consent at any time
• Right to Lodge a Complaint: File complaints with supervisory authorities

12.3 Data Transfers

When transferring data outside the EEA, we ensure adequate protection through:

• Standard Contractual Clauses (SCCs)
• Adequacy decisions by the European Commission
• Other appropriate safeguards as required by GDPR

13.1 California Privacy Rights

California residents have additional rights under the CCPA:

• Right to Know: Detailed information about data collection and use
• Right to Delete: Request deletion of personal information
• Right to Opt-Out: Opt-out of the sale of personal information
• Right to Non-Discrimination: Equal service regardless of privacy choices

13.2 Categories of Personal Information

We collect the following categories of personal information:

• Identifiers (IP address, device IDs)
• Internet activity (browsing history, interactions)
• Geolocation data (general location)
• Inferences (preferences, characteristics)

13.3 Sale of Personal Information

We do not sell personal information in the traditional sense. However, sharing data with advertising partners may constitute a "sale" under CCPA. You can opt-out of this sharing through our cookie preferences or by contacting us.

14.1 Security Measures

We implement comprehensive security measures to protect your information:

• Encryption: Data encrypted in transit and at rest
• Access Controls: Limited access to authorized personnel only
• Regular Audits: Routine security assessments and updates
• Secure Infrastructure: Industry-standard hosting and security protocols
• Incident Response: Procedures for handling security breaches

14.2 Data Retention

We retain information only as long as necessary for:

• Providing our services
• Legal and regulatory compliance
• Fraud prevention and security
• Legitimate business purposes

14.3 Breach Notification

In the event of a data breach, we will:

• Notify affected users within 72 hours (where required)
• Report to relevant authorities as required by law
• Provide clear information about the breach and our response
• Take immediate steps to prevent further unauthorized access

15.1 Privacy Contact

For all privacy-related inquiries, requests, or concerns, please contact us:

15.2 Response Commitment

We are committed to addressing your privacy concerns promptly and thoroughly. We will:

• Acknowledge receipt of your inquiry within 48 hours
• Provide a substantive response within the timeframes outlined above
• Work with you to resolve any privacy-related issues
• Keep you informed throughout the process

15.3 Supervisory Authority

If you are in the EU and believe we have not adequately addressed your concerns, you have the right to lodge a complaint with your local data protection authority.

We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on this page and updating the "last updated" date.

For significant changes that may impact your privacy rights, we may provide additional notification through email or prominent website notices.